Privacy policy

Privacy Policy

Last updated: May 12, 2026

This Privacy Policy describes how VIRELLE LIMITED (the "Company", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from our store.

VIRELLE LIMITED operates as a dropshipping retailer. Our services are powered by Shopify, which enables us to provide the platform for your shopping experience. By using our Services, you acknowledge the collection and use of your information as described in this policy.

1. Personal Information We Collect

We collect information that identifies or can be reasonably linked to you. This includes:

  • Contact Details: Name, shipping address, billing address, phone number, and email address.

  • Financial Information: Payment card details and transaction history (processed securely via Shopify).

  • Order Information: Items viewed, cart activity, and details of purchases, returns, or exchanges.

  • Device Information: IP address, browser type, and interaction data collected via cookies.

2. How We Use Your Personal Information

As a dropshipping business, we use your information to:

  • Fulfill Orders: We share necessary details (such as your name and shipping address) with our global suppliers and shipping partners to deliver your products directly from the manufacturer to you.

  • Communication: To provide customer support, order updates, and respond to inquiries.

  • Marketing: To provide personalized advertisements and promotional offers (where permitted).

  • Security: To detect and prevent fraudulent transactions and ensure a safe shopping environment.

3. Disclosure of Personal Information

We may disclose your personal information to third parties for legitimate business purposes:

  • Suppliers and Logistics: To fulfill your order, your shipping information is shared with our third-party suppliers and couriers.

  • Shopify: As our platform provider, Shopify processes data on our behalf.

  • Payment Processors: To facilitate secure transactions.

  • Legal Compliance: To comply with applicable laws or respond to valid legal requests from government authorities.

4. International Transfers

As a dropshipping store, your personal information may be transferred to, stored, and processed in countries other than your own (e.g., where our suppliers are located). If you are in the UK or EEA, we ensure these transfers are protected by recognized mechanisms, such as Standard Contractual Clauses.

5. Your Rights (UK and EEA)

Depending on your location, you have the following rights:

  • Access/Know: Request a copy of the data we hold about you.

  • Correction/Deletion: Request that we update or delete your personal information.

  • Objection: Object to certain types of processing (like direct marketing).

  • Withdrawal of Consent: Withdraw consent at any time for data processing based on consent.

To exercise these rights, please contact us at sales@virelle-clothing.co.

6. Security and Retention

While we implement security measures, please note that no transmission over the internet is 100% secure. We retain your personal information only as long as necessary to fulfill your orders, comply with legal obligations, or resolve disputes.

7. Children's Data

Our Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority.

8. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons. The "Last updated" date at the top will reflect the most recent changes.

9. Contact Information

If you have questions about our privacy practices or wish to exercise your rights, please contact the data controller:

Trade Name: VIRELLE LIMITED

Registration Number: 17209631

Email: sales@virelle-clothing.co

Physical Address: Henleaze House, Henleaze, Bristol BS9 4PN, United Kingdom

Cookie Policy

This Cookie Policy explains how VIRELLE LIMITED uses cookies and similar technologies on our website.

By using our website, you can manage your cookie preferences through the cookie banner or your browser settings.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help the website function properly, remember your preferences, improve your shopping experience, and understand how visitors use the website.

Cookies may also be used to personalize content, recommend silk clothing items, and measure the effectiveness of marketing campaigns.

2. How We Use Cookies

We use cookies to support the operation of our online silk clothing store, including:

  • keeping the website secure and functional;

  • allowing you to browse silk garments and collections;

  • remembering items added to your shopping cart;

  • supporting checkout and payment processes;

  • saving your preferences, such as language, region, or currency;

  • improving website performance and user experience;

  • analyzing how customers interact with our website;

  • showing relevant offers, promotions, or product recommendations.

3. Types of Cookies We Use

3.1. Strictly Necessary Cookies

These cookies are essential for the website to work correctly. They allow you to navigate the website, use the shopping cart, proceed to checkout, and access secure areas.

Without these cookies, some parts of the website may not function properly.

3.2. Functional Cookies

Functional cookies help us remember your preferences and provide a more personalized shopping experience.

For example, these cookies may remember:

  • your preferred language;

  • your selected currency;

  • your location or shipping region;

  • recently viewed silk clothing items;

  • size or style preferences, where applicable.

3.3. Analytics Cookies

Analytics cookies help us understand how visitors use our website. They allow us to see which pages, collections, or products are most popular and how customers move through the website.

This helps us improve our store, product pages, navigation, and overall customer experience.

We may use analytics tools such as:

  • Google Analytics;

  • Meta Pixel;

  • Shopify Analytics;

  • or other similar services.

3.4. Marketing and Advertising Cookies

Marketing cookies may be used to show you relevant advertisements, promotions, and product recommendations related to our silk clothing collections.

These cookies may help us:

  • measure advertising performance;

  • avoid showing the same advertisement too often;

  • create audiences for advertising campaigns;

  • show relevant offers on third-party platforms.

Marketing cookies are used only where permitted by applicable law and, where required, with your consent.

4. Third-Party Cookies

Some cookies may be placed by third-party services we use on our website. These may include payment providers, analytics tools, advertising platforms, social media integrations, email marketing services, review platforms, or live chat tools.

These third parties may process data according to their own privacy and cookie policies.

Examples of third-party services may include:

  • payment processors;

  • shipping or delivery tools;

  • analytics providers;

  • advertising platforms;

  • social media platforms;

  • customer support or chat tools;

  • product review services.

5. Managing Cookie Preferences

You can manage or disable cookies at any time through:

  • the cookie banner or cookie settings on our website;

  • your browser settings;

  • privacy settings on third-party platforms.

Please note that disabling certain cookies may affect website functionality. For example, your shopping cart, checkout process, or saved preferences may not work as expected.

6. Personal Data and Cookies

Some cookies may collect information that can be considered personal data, such as your IP address, device information, browsing activity, product interactions, or advertising identifiers.

For more information about how we collect, use, store, and protect personal data, please see our Privacy Policy.

7. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our website, technologies, legal requirements, or business practices.

The most recent version will always be available on this page.

8. Contact Us

If you have any questions about this Cookie Policy or how we use cookies, you can contact us at:

Trade name: VIRELLE LIMITED
Email: sales@virelle-clothing.co
Physical address: Henleaze House, Henleaze, Bristol BS9 4PN, United Kingdom
Registration number: 17209631